ux/ui

branding

editorial

creative design

the creative design website is dedicated to design and made for designers, developed as an individual academic ux/ui project in adobe xd. awarded as a highlight at the espm student exhibition 2024.

o site creative design é especialmente sobre design e para designers, desenvolvido como projeto acadêmico individual de ux/ui no adobe xd. premiado como destaque na mostra estudantil espm 2024.

academic project

discipline in design course
interaction design (ux/ui)

year

2023

softwares

adobe xd
adobe illustrator
adobe indesign
adobe photoshop

credits

fernanda kuntz

introduction

the creative design website was developed as an individual academic ux/ui project in adobe xd. the proposal was to create a comprehensive platform for designers, bringing together design fundamentals, references, portfolio, and educational content. in addition to showcasing completed projects, the site features blogs, tips, and tutorials that serve as both inspiration and learning for students and professionals. the process included research, information architecture, wireframe creation, and the development of a navigable prototype. the visual identity combines neutral and vibrant colors with elegant, legible typography, conveying authority, creativity, and clarity in navigation.

o site creative design foi desenvolvido como projeto acadêmico individual de ux/ui, no adobe xd. a proposta era criar uma plataforma completa para designers, reunindo fundamentos de design, referências, portfólio e conteúdos educativos. além de apresentar projetos realizados, o site inclui blogs, dicas e tutoriais que funcionam como inspiração e aprendizado para estudantes e profissionais da área. o processo envolveu pesquisa, definição da arquitetura da informação, construção de wireframes e finalização de um protótipo navegável. a identidade visual combina cores neutras e vibrantes com tipografias elegantes e legíveis, transmitindo autoridade, criatividade e clareza na navegação.

project briefing and overview

briefing e visão geral do projeto acadêmico

01.

context

the project started from the need to create an interactive website that combined design fundamentals, references, and portfolio in one platform.

01.

context

the project started from the need to create an interactive website that combined design fundamentals, references, and portfolio in one platform.

01.

context

the project started from the need to create an interactive website that combined design fundamentals, references, and portfolio in one platform.

logo
logo
logo

02.

academic briefing

the academic challenge was to individually develop a responsive site in adobe xd, combining visual identity, ux/ui, and interactive prototyping.

02.

academic briefing

the academic challenge was to individually develop a responsive site in adobe xd, combining visual identity, ux/ui, and interactive prototyping.

02.

academic briefing

the academic challenge was to individually develop a responsive site in adobe xd, combining visual identity, ux/ui, and interactive prototyping.

Feedback & Refinement
Feedback & Refinement
Feedback & Refinement

03.

research & insights

esearch explored design principles, digital tools, and creative trends. these studies guided the definition of the site’s palette, typography, and visual hierarchy.

03.

research & insights

esearch explored design principles, digital tools, and creative trends. these studies guided the definition of the site’s palette, typography, and visual hierarchy.

03.

research & insights

esearch explored design principles, digital tools, and creative trends. these studies guided the definition of the site’s palette, typography, and visual hierarchy.

04.

design & development

the project delivered visual design, information architecture, wireframes, and a navigable prototype, structuring the complete digital experience.

04.

design & development

the project delivered visual design, information architecture, wireframes, and a navigable prototype, structuring the complete digital experience.

04.

design & development

the project delivered visual design, information architecture, wireframes, and a navigable prototype, structuring the complete digital experience.

05.

project objectives

to create a website that combined educational content, creative inspiration, and portfolio in an accessible and visually consistent digital environment.

05.

project objectives

to create a website that combined educational content, creative inspiration, and portfolio in an accessible and visually consistent digital environment.

05.

project objectives

to create a website that combined educational content, creative inspiration, and portfolio in an accessible and visually consistent digital environment.

Testing & Optimization

brand and identity

marca e identidade visual

concept

creative design is a website made for designers, bringing together fundamentals, inspiration, and portfolio in one place. in addition to showcasing projects, it offers educational content such as blogs, tips, and tutorials, encouraging continuous learning. its visual identity was created to convey authority and creativity, combining contrasting colors and readable typography. the core goal is to be a useful and inspiring platform for students, freelancers, and professionals in the field.

o creative design é um site voltado para designers, feito para reunir fundamentos, inspirações e portfólio em um só lugar. além de exibir projetos, oferece conteúdos educativos como blogs, dicas e tutoriais, incentivando aprendizado contínuo. sua identidade visual foi criada para transmitir autoridade e criatividade, combinando cores contrastantes e tipografias legíveis. o objetivo central é ser uma plataforma útil e inspiradora para estudantes, freelancers e profissionais da área.

designing the user experience and interface

projetando a experiência do usuário e a interface

website architecture

the user experience and interface of creative design were planned to ensure clarity and intuitive navigation. the website architecture structured flows and sections—design fundamentals, portfolio, inspirations, and tutorials—creating a logical and accessible journey. the visual hierarchy organizes content consistently, merging aesthetics and functionality to provide users with a simple, engaging, and educational experience.

a experiência do usuário e a interface do creative design foram pensadas para garantir clareza e navegação intuitiva. a arquitetura do site estruturou fluxos e seções — fundamentos de design, portfólio, inspirações e tutoriais — criando um fluxo lógico e acessível. a hierarquia visual organiza os conteúdos de forma consistente, unindo estética e funcionalidade para oferecer ao usuário uma experiência simples, envolvente e educativa.

app wireframes

the wireframes translated the architecture into low-fidelity screens, allowing the validation of information hierarchy and navigation paths. they made it possible to adjust usability and ensure the site fulfilled its purpose before the final design.

os wireframes traduziram a arquitetura em telas de baixa fidelidade, permitindo validar a hierarquia da informação e os caminhos de navegação. com eles, foi possível ajustar usabilidade e garantir que o site cumprisse seu propósito antes do design final.

explore the mobile app

navegue pelo aplicativo

ux/ui

branding

editorial

creative design

the creative design website is dedicated to design and made for designers, developed as an individual academic ux/ui project in adobe xd. awarded as a highlight at the espm student exhibition 2024.

o site creative design é especialmente sobre design e para designers, desenvolvido como projeto acadêmico individual de ux/ui no adobe xd. premiado como destaque na mostra estudantil espm 2024.

academic project

discipline in design course
interaction design (ux/ui)

year

2023

softwares

adobe xd
adobe illustrator
adobe indesign
adobe photoshop

credits

fernanda kuntz

introduction

the creative design website was developed as an individual academic ux/ui project in adobe xd. the proposal was to create a comprehensive platform for designers, bringing together design fundamentals, references, portfolio, and educational content. in addition to showcasing completed projects, the site features blogs, tips, and tutorials that serve as both inspiration and learning for students and professionals. the process included research, information architecture, wireframe creation, and the development of a navigable prototype. the visual identity combines neutral and vibrant colors with elegant, legible typography, conveying authority, creativity, and clarity in navigation.

o site creative design foi desenvolvido como projeto acadêmico individual de ux/ui, no adobe xd. a proposta era criar uma plataforma completa para designers, reunindo fundamentos de design, referências, portfólio e conteúdos educativos. além de apresentar projetos realizados, o site inclui blogs, dicas e tutoriais que funcionam como inspiração e aprendizado para estudantes e profissionais da área. o processo envolveu pesquisa, definição da arquitetura da informação, construção de wireframes e finalização de um protótipo navegável. a identidade visual combina cores neutras e vibrantes com tipografias elegantes e legíveis, transmitindo autoridade, criatividade e clareza na navegação.

project briefing and overview

briefing e visão geral do projeto acadêmico

01.

context

the project started from the need to create an interactive website that combined design fundamentals, references, and portfolio in one platform.

01.

context

the project started from the need to create an interactive website that combined design fundamentals, references, and portfolio in one platform.

01.

context

the project started from the need to create an interactive website that combined design fundamentals, references, and portfolio in one platform.

logo
logo
logo

02.

academic briefing

the academic challenge was to individually develop a responsive site in adobe xd, combining visual identity, ux/ui, and interactive prototyping.

02.

academic briefing

the academic challenge was to individually develop a responsive site in adobe xd, combining visual identity, ux/ui, and interactive prototyping.

02.

academic briefing

the academic challenge was to individually develop a responsive site in adobe xd, combining visual identity, ux/ui, and interactive prototyping.

Feedback & Refinement
Feedback & Refinement
Feedback & Refinement

03.

research & insights

esearch explored design principles, digital tools, and creative trends. these studies guided the definition of the site’s palette, typography, and visual hierarchy.

03.

research & insights

esearch explored design principles, digital tools, and creative trends. these studies guided the definition of the site’s palette, typography, and visual hierarchy.

03.

research & insights

esearch explored design principles, digital tools, and creative trends. these studies guided the definition of the site’s palette, typography, and visual hierarchy.

04.

design & development

the project delivered visual design, information architecture, wireframes, and a navigable prototype, structuring the complete digital experience.

04.

design & development

the project delivered visual design, information architecture, wireframes, and a navigable prototype, structuring the complete digital experience.

04.

design & development

the project delivered visual design, information architecture, wireframes, and a navigable prototype, structuring the complete digital experience.

05.

project objectives

to create a website that combined educational content, creative inspiration, and portfolio in an accessible and visually consistent digital environment.

05.

project objectives

to create a website that combined educational content, creative inspiration, and portfolio in an accessible and visually consistent digital environment.

05.

project objectives

to create a website that combined educational content, creative inspiration, and portfolio in an accessible and visually consistent digital environment.

Testing & Optimization

brand and identity

marca e identidade visual

concept

creative design is a website made for designers, bringing together fundamentals, inspiration, and portfolio in one place. in addition to showcasing projects, it offers educational content such as blogs, tips, and tutorials, encouraging continuous learning. its visual identity was created to convey authority and creativity, combining contrasting colors and readable typography. the core goal is to be a useful and inspiring platform for students, freelancers, and professionals in the field.

o creative design é um site voltado para designers, feito para reunir fundamentos, inspirações e portfólio em um só lugar. além de exibir projetos, oferece conteúdos educativos como blogs, dicas e tutoriais, incentivando aprendizado contínuo. sua identidade visual foi criada para transmitir autoridade e criatividade, combinando cores contrastantes e tipografias legíveis. o objetivo central é ser uma plataforma útil e inspiradora para estudantes, freelancers e profissionais da área.

designing the user experience and interface

projetando a experiência do usuário e a interface

website architecture

the user experience and interface of creative design were planned to ensure clarity and intuitive navigation. the website architecture structured flows and sections—design fundamentals, portfolio, inspirations, and tutorials—creating a logical and accessible journey. the visual hierarchy organizes content consistently, merging aesthetics and functionality to provide users with a simple, engaging, and educational experience.

a experiência do usuário e a interface do creative design foram pensadas para garantir clareza e navegação intuitiva. a arquitetura do site estruturou fluxos e seções — fundamentos de design, portfólio, inspirações e tutoriais — criando um fluxo lógico e acessível. a hierarquia visual organiza os conteúdos de forma consistente, unindo estética e funcionalidade para oferecer ao usuário uma experiência simples, envolvente e educativa.

app wireframes

the wireframes translated the architecture into low-fidelity screens, allowing the validation of information hierarchy and navigation paths. they made it possible to adjust usability and ensure the site fulfilled its purpose before the final design.

os wireframes traduziram a arquitetura em telas de baixa fidelidade, permitindo validar a hierarquia da informação e os caminhos de navegação. com eles, foi possível ajustar usabilidade e garantir que o site cumprisse seu propósito antes do design final.

explore the mobile app

navegue pelo aplicativo

ux/ui

branding

editorial

creative design

the creative design website is dedicated to design and made for designers, developed as an individual academic ux/ui project in adobe xd. awarded as a highlight at the espm student exhibition 2024.

o site creative design é especialmente sobre design e para designers, desenvolvido como projeto acadêmico individual de ux/ui no adobe xd. premiado como destaque na mostra estudantil espm 2024.

academic project

discipline in design course
interaction design (ux/ui)

year

2023

softwares

adobe xd
adobe illustrator
adobe indesign
adobe photoshop

credits

fernanda kuntz

introduction

the creative design website was developed as an individual academic ux/ui project in adobe xd. the proposal was to create a comprehensive platform for designers, bringing together design fundamentals, references, portfolio, and educational content. in addition to showcasing completed projects, the site features blogs, tips, and tutorials that serve as both inspiration and learning for students and professionals. the process included research, information architecture, wireframe creation, and the development of a navigable prototype. the visual identity combines neutral and vibrant colors with elegant, legible typography, conveying authority, creativity, and clarity in navigation.

o site creative design foi desenvolvido como projeto acadêmico individual de ux/ui, no adobe xd. a proposta era criar uma plataforma completa para designers, reunindo fundamentos de design, referências, portfólio e conteúdos educativos. além de apresentar projetos realizados, o site inclui blogs, dicas e tutoriais que funcionam como inspiração e aprendizado para estudantes e profissionais da área. o processo envolveu pesquisa, definição da arquitetura da informação, construção de wireframes e finalização de um protótipo navegável. a identidade visual combina cores neutras e vibrantes com tipografias elegantes e legíveis, transmitindo autoridade, criatividade e clareza na navegação.

project briefing and overview

briefing e visão geral do projeto acadêmico

01.

context

the project started from the need to create an interactive website that combined design fundamentals, references, and portfolio in one platform.

01.

context

the project started from the need to create an interactive website that combined design fundamentals, references, and portfolio in one platform.

01.

context

the project started from the need to create an interactive website that combined design fundamentals, references, and portfolio in one platform.

logo
logo
logo

02.

academic briefing

the academic challenge was to individually develop a responsive site in adobe xd, combining visual identity, ux/ui, and interactive prototyping.

02.

academic briefing

the academic challenge was to individually develop a responsive site in adobe xd, combining visual identity, ux/ui, and interactive prototyping.

02.

academic briefing

the academic challenge was to individually develop a responsive site in adobe xd, combining visual identity, ux/ui, and interactive prototyping.

Feedback & Refinement
Feedback & Refinement
Feedback & Refinement

03.

research & insights

esearch explored design principles, digital tools, and creative trends. these studies guided the definition of the site’s palette, typography, and visual hierarchy.

03.

research & insights

esearch explored design principles, digital tools, and creative trends. these studies guided the definition of the site’s palette, typography, and visual hierarchy.

03.

research & insights

esearch explored design principles, digital tools, and creative trends. these studies guided the definition of the site’s palette, typography, and visual hierarchy.

04.

design & development

the project delivered visual design, information architecture, wireframes, and a navigable prototype, structuring the complete digital experience.

04.

design & development

the project delivered visual design, information architecture, wireframes, and a navigable prototype, structuring the complete digital experience.

04.

design & development

the project delivered visual design, information architecture, wireframes, and a navigable prototype, structuring the complete digital experience.

05.

project objectives

to create a website that combined educational content, creative inspiration, and portfolio in an accessible and visually consistent digital environment.

05.

project objectives

to create a website that combined educational content, creative inspiration, and portfolio in an accessible and visually consistent digital environment.

05.

project objectives

to create a website that combined educational content, creative inspiration, and portfolio in an accessible and visually consistent digital environment.

Testing & Optimization

brand and identity

marca e identidade visual

concept

creative design is a website made for designers, bringing together fundamentals, inspiration, and portfolio in one place. in addition to showcasing projects, it offers educational content such as blogs, tips, and tutorials, encouraging continuous learning. its visual identity was created to convey authority and creativity, combining contrasting colors and readable typography. the core goal is to be a useful and inspiring platform for students, freelancers, and professionals in the field.

o creative design é um site voltado para designers, feito para reunir fundamentos, inspirações e portfólio em um só lugar. além de exibir projetos, oferece conteúdos educativos como blogs, dicas e tutoriais, incentivando aprendizado contínuo. sua identidade visual foi criada para transmitir autoridade e criatividade, combinando cores contrastantes e tipografias legíveis. o objetivo central é ser uma plataforma útil e inspiradora para estudantes, freelancers e profissionais da área.

designing the user experience and interface

projetando a experiência do usuário e a interface

website architecture

the user experience and interface of creative design were planned to ensure clarity and intuitive navigation. the website architecture structured flows and sections—design fundamentals, portfolio, inspirations, and tutorials—creating a logical and accessible journey. the visual hierarchy organizes content consistently, merging aesthetics and functionality to provide users with a simple, engaging, and educational experience.

a experiência do usuário e a interface do creative design foram pensadas para garantir clareza e navegação intuitiva. a arquitetura do site estruturou fluxos e seções — fundamentos de design, portfólio, inspirações e tutoriais — criando um fluxo lógico e acessível. a hierarquia visual organiza os conteúdos de forma consistente, unindo estética e funcionalidade para oferecer ao usuário uma experiência simples, envolvente e educativa.

app wireframes

the wireframes translated the architecture into low-fidelity screens, allowing the validation of information hierarchy and navigation paths. they made it possible to adjust usability and ensure the site fulfilled its purpose before the final design.

os wireframes traduziram a arquitetura em telas de baixa fidelidade, permitindo validar a hierarquia da informação e os caminhos de navegação. com eles, foi possível ajustar usabilidade e garantir que o site cumprisse seu propósito antes do design final.

explore the mobile app

navegue pelo aplicativo